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About the job
Main Purpose:
- Showcase Bayer value propositions and train partners and smallholder farmers on the ground
- Create demand for Bayer solutions via physical showcases and demos as well as support for digital channels
- Build Bayer and Dekalb brand value proposition in the region
- Based: North West side of Rift Valley
Key Tasks & Responsibilities:
- Deliver the mission for the region together with the customer facing squad
- Jointly manage the regional P&L with the customer-facing team
- Ensure that the regional 90-day sales goals including budget are achieved
- Support to identify most strategic retailers in the area
- Co-develop annual regional sales and campaign plans for the region with the team
- Establish demand generation trials and events on the ground aligned with regional plan
- Conduct trainings and support VBAs and lead farmers
- Coordinate w. seasonal demand creation workforce and partners
- Identify business opportunities and develop strategies to capture them.
- Identify volume and market share gaps/trends and feed into regional strategy
- Keep track of competitors activities and market changes and feed back to supporting units
Key Working Relations:
- Cluster Commercial Lead
- Customer Facing Squad (incl. digital / customer interaction / …) / other regions
- Value Proposition Unit Support Squad
- ComOps Unit Support Squad
- Partnership KAM and Tender Liaison / (new business squad)
- Farmers, VBAs, Stakeholders, Channel & Business Partners
Qualifications & Competencies:
- University Degree in Agriculture, preferably in seed or crop protection
- Relevant experience in crop agronomy, seeds and pest control practices
- Solid technical knowledge of varied agricultural practices and agronomic practices and understanding of local market environment.
- Demonstrate Bayer core competencies: Customer Focus, Drives Results, Values Differences, Manages Complexity, Collaboration, and Instills Trust.
- Ability to collaborate/communicate with and develop internal and external partnerships.
- Ability to work well in smallholder farmer markets.
- Highly motivated, creative, dynamic, and well organized.
- Proficiency in English and Kiswahili languages essential to facilitate communication at the official and ground levels
- Valid driving license – Class G (Motorcycle)
Application Period: 20 November 2024 – 6 December 2024 Reference Code: 833961
Division: Crop Science Location: Kenya : Kenya : Kenya
Functional Area: Marketing Position Grade: E11
Employment Type: Regular Work Time: Standard
Contact Us
Address Telephone E-Mail
Bayer East Africa Ltd.
Outering/ Thika Road
Ruaraka
P.O. Box 30321 – 00100
GPO – Nairobi, Kenya
ssa.recruitment@bayer.com
Bayer welcomes applications from all individuals, regardless of race, national origin, gender, age, physical characteristics, social origin, disability, union membership, religion, family status and pregnancy. We are committed to treating all applicants fairly and avoiding discrimination.
Written by oxfarmorganic@gmail.com
On Offer



Product List
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Nectarine Seedlings KSh 3,500.00Original price was: KSh 3,500.00.KSh 2,500.00Current price is: KSh 2,500.00. -
Giant Nightshade (Managu) KSh 250.00 – KSh 350.00Price range: KSh 250.00 through KSh 350.00 -
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Pomegranate Seedlings KSh 500.00Original price was: KSh 500.00.KSh 400.00Current price is: KSh 400.00. -
PRESIDENT GOLD 20 DP KSh 745.00 – KSh 26,800.00Price range: KSh 745.00 through KSh 26,800.00 -
Mulberry Seedlings KSh 350.00Original price was: KSh 350.00.KSh 200.00Current price is: KSh 200.00. -
Lemon Seedlings KSh 100.00 – KSh 600.00Price range: KSh 100.00 through KSh 600.00 -
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